Learn How To Make Social Media Marketing Work For You


In the new century, many business leaders and entrepreneurs are proving the effectiveness of social media marketing. This marketing strategy allows you to reach a global customer base. You will increase your exposure to a larger audience, sending your sales pitch out to thousands of new potential customers.

Monitor your competitors on social media sites. Spend a little time looking at what your top five competitors are doing out there in the social media world. Look at which social sites they are most active on, what kind of content they are publish, how many fans they have and how they promote their site and what they have to offer.

Offer exclusive discounts and perks to those who follow your social media profiles. Give your followers an incentive to buy by giving them exclusive discounts or offering limited edition items with purchase. Try opening up contests for your fans. Otherwise, you could just simply provide some special offers for your fans. You can also make announcements only on your social media sites.

Add a link to your Facebook page or a 'like' button with a Facebook feed on your blog or website. You can easily find HTML codes for these in the settings of your Facebook profile. This will allow your visitors to 'like' your page and subscribe to your posts without having to look you up on Facebook.

Learning how to talk to your customers and breaking into the channels they are in, is critical to your success with a social media marketing campaign. Social media is basically just a bunch of online conversations and another way which people are communicating. By learning how to talk to your customers, you may gain access to their channels and be successful on social media.

Use the questions and answer feature of LinkedIn. LinkedIn's Q&A works like a large discussion forum: look up questions related to your products or industry and write useful answers to them. You could also post a link to one of your articles if you do not have time to write something.

Tailor your posts to your target audience's experiences. You should write about things your customers can relate to or they will not share your content with their friends. Take the time to read the status updates your customers are posting and identify recurring themes and issues you could mention in your own posts.

The ads posted on social media sites are often photoshopped, intriguing images. It is a clever idea to use such intriguing images because this will draw the possible buyer to your ad. A curious person will be much more likely to visit your business page and make a purchase.

Make sure Twitter is included in your Facebook menu. Facebook's settings on your fan page sets this up as a standard settings, so it does not take much effort on your part. Plus, it gives your followers yet another way to stay connected to your website or blog. The more options you give for customers to stay connected, the more involved they are likely to be in visiting your site and sharing the link with others.

Be flexible when it comes to keeping your page updated. When you are promoting an important new product, you should post updates frequently. However, if you're finding it hard to think of top quality content, you may want to think about posting less.

Hot Tip:  Don't forget about Instagram!! The social network has over 600,000,000 active users and growing each day but currently only 32% of marketers are marketing to these users compared to 93% percent on facebook.  Do you smell opportunity?? So get on Instagram and get engaged.

The above tips will make it easy for you to turn social media marketing into a successful business tool. Go back through the tips as many times as you need to, so you can understand how to incorporate social media marketing strategies into your own business advertising methods. You will be astonished when you see how big a difference it makes towards making your business a success.

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To Your Success,

Fadi Tawil

PS: If you like to put your Instagram marketing on Steroids, click here

 

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About the Author: Fadi Tawil

Member Since: 05/26/2010

Industry: Marketing and Advertising

Primary Web Site: http://faditawil.com

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